I recently stayed at a hotel that claimed they had a pool. Over breakfast I looked out the window and saw the pool. The hotel can check the box and say they have a pool, but does it really satisfy their customers. Does it meet their definition of what a pool is? I’m...
Articles
TruVideo Testimonial: Mark Bailey, Director of Fixed Ops at Austin Infiniti
Mark Bailey, Director of Fixed Ops for Austin Infiniti, spends five minutes in this video explaining why his service department records over 1000 videos each month and why he chose the TruVideo communication platform to grow his service revenue and improve his...
Getting Everyone on the TruVideo Bandwagon
Not everyone likes change. Some people adapt very well while others resist change, fear change and others will get defensive (the whole “why me” scenario). We know from experience, dealers and shops that embrace TruVideo have more success. So how do you get your staff...
October Tips and Trends
Video Marketing in 2018 Continues to Explode as Way to Reach Customers What does this have to do with Video Marketing for Business? Everything. Video is the most ubiquitous marketing tool. Hate it. Love it. It doesn’t matter. No matter how many times, you wish that ad...
Great Video Email Ideas for Dealerships
Great Video Email Ideas for Dealerships Consumers are using video more than ever to make purchasing decisions. Here is a list of ways you can incorporate video in the dealership processes to engage your customers, build trust, enhance their customer's experience and...
BG Distributor Spotlight: Walton Distributing Company, Inc.
Walton Distributing started selling TruVideo to their customers about two months ago. They are already seeing success. According to Ronnie Hengst, the President at Walton Distributing Company, they have approximately 10-15 stores already using TruVideo. One of their...
BG Distributor Spotlight
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Texting is the New Norm
To fully serve their customer, auto dealers need to communicate over the customer's preferred channel. If a customer is in a meeting and can’t pick up the phone to talk right now, why can’t they send a text message to their dealership? Not only should dealerships...
What Do Technicians Want? Better Communication.
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