If there’s one thing that can have a detrimental toll on an auto dealership’s service department, it’s miscommunication with customers. Numerous studies and surveys have shown that consumers already struggle to trust auto service companies, so it is critical that you...
Effective communication is critical in any business and industry, but when it comes to auto dealerships, it’s one of the most important parts of running a successful company. If you aren’t sure whether you are communicating with your customers effectively, consider...
Customers often struggle to truly understand the reasons for even some of the most common auto repairs, and this can, unfortunately, cause trust issues that are difficult for auto dealerships to resolve. Utilizing video to document problems and explain them in detail...
If you’re the new auto dealer on the block, there’s a lot for you to think about. How many other dealerships are there in the same local area? How does the local population receive those dealers? How far away will people come to visit those dealerships? Perhaps the...
Not very long ago, the only way a consumer could see a vehicle he or she was thinking about purchasing was by visiting the dealership and talking with a salesperson who could answer questions face-to-face. Now, thanks to the internet and innovations like TruVideo,...
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