Category

Sales

SalesServiceTextingTrends
November 21, 2018

November Tips and Trends

New TruVideo Video's Available Take a look at some of our promotional videos as well as videos recorded by shop technicians for customers. Here you’ll get the feel for YOUR customer’s experience with TruVideo and your commitment to transparency and excellence. View our Co-Founder, Joe…
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SalesService
August 10, 2018

How Your Service Department Can Profit on Aging Vehicles

In 2015, U.S. car sales hit a record high with over 17.5 million cars and light trucks sold. This number marked a 5.7% increase from 2014. Although new car sales are currently quite high, the average age of cars on the road has continued to…
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First Impressions and Trust
SalesVideo
January 25, 2017

First Impressions and Trust

What is more important to making a sale: trust or respect? Amy Cuddy argues in her latest book, “Presence”, that within seconds of meeting a new person, you automatically begin measuring their level of warmth and competence. Basically, this means that you are asking yourself…
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Why Take Videos?
MobileSalesTrendsVideo
September 2, 2015

Why Take Videos?

Video is becoming the major channel to target customers throughout every industry, why would the auto industry be any different? Actually, with purchasing a vehicle being such a big financial decision, video is even MORE important than in regular commerce. When a dealership uses video,…
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How Does Digital Influence Drivers
MobileSalesVideo
March 6, 2015

How Does Digital Influence Drivers

The Google Research Group performed several surveys linked to a study of how consumers use digital in the car buying and service space. It turns out that digital reminders, service videos and a quality mobile experience mean more to consumers than just price. High quality…
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Mobile is Big, Even for In-Store Car Shoppers
MobileSales
March 4, 2015

Mobile is Big, Even for In-Store Car Shoppers

"Showrooming" is when a customer is in front of a saleperson and they bring out their mobile device to verify the competitiveness of the offered price. It is becoming more and more common to find this activity in use, and auto dealers need to make…
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Mobile is Where your Customers Are
MobileSalesTrends
March 4, 2015

Mobile is Where your Customers Are

If 91% of American adults own a cell phone and 81% of them send/receive texts and 60% go online from their phones, don't you think you should be where your customers are? Having a mobile strategy for sales, service and overall customer communication is critical…
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