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New Year Goals

At the beginning of every year, most management teams will lay out goals and numbers that are expected to be reached for the next year. Often times, a certain level of growth is expected, but how many dealers have set plans to achieve this growth?…
Kevin_Anderson_987
December 12, 2016
old volkswagen bugMobileSales

Used Car Sales Story

The very first time that GetTransparency was used for Used Car Sales a customer drove across two state lines to purchase her vehicle. A resident of Maine made a routine internet inquiry to a dealership in Massachusetts. The dealer immediately responded with a custom video…
Kevin_Anderson_987
September 10, 2015
MobileSalesVideo

How Does Digital Influence Drivers

The Google Research Group performed several surveys linked to a study of how consumers use digital in the car buying and service space. It turns out that digital reminders, service videos, and a quality mobile experience mean more to consumers than just price. High quality…
Warner_Jones_672
March 6, 2015
MobileSalesTrends

Mobile is Where your Customers Are

If 91% of American adults own a cell phone and 81% of them send/receive texts and 60% go online from their phones, don't you think you should be where your customers are? Having a mobile strategy for sales, service and overall customer communication is critical…
Warner_Jones_672
March 4, 2015
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