Customer shaking hands with mechanic at the repair garageSalesService

How do you value the customer interaction?

There are two types of people we market to. There are customers we want to acquire and customers we already have and want to retain. They require two different messages when marketing to them. It seems when we are acquiring customers we work harder and appreciate each interaction more.…
January 21, 2019

No More Pancakes, Please!

A video condition report saves money and hassles. As a Service Manager, Fixed Ops Director, GM or Owner, you may spend thousands of dollars each month addressing customer damage claims. How often do you hear “you scratched/dented my car while it was in here for…
December 5, 2018
Road ImageSalesServiceTextingTrends

November Tips and Trends

New TruVideo Video's Available Take a look at some of our promotional videos as well as videos recorded by shop technicians for customers. Here you’ll get the feel for YOUR customer’s experience with TruVideo and your commitment to transparency and excellence. View our Co-Founder, Joe…
Nathan Botelho
November 21, 2018
overcoming resistance to changeTrends

Getting Everyone on the TruVideo Bandwagon

Not everyone likes change. Some people adapt very well while others resist change, fear change and others will get defensive (the whole “why me” scenario). We know from experience, dealers and shops that embrace TruVideo have more success. So how do you get your staff…
Nathan Botelho
October 18, 2018
nexus smartphoneTrends

October Tips and Trends

Video Marketing in 2018 Continues to Explode as Way to Reach Customers What does this have to do with Video Marketing for Business? Everything. Video is the most ubiquitous marketing tool. Hate it. Love it. It doesn’t matter. No matter how many times, you wish…
Nathan Botelho
October 2, 2018
Man showing something on a smartphone to a womanMobileVideo

Great Video Email Ideas for Dealerships

Great Video Email Ideas for Dealerships Consumers are using video more than ever to make purchasing decisions. Here is a list of ways you can incorporate video in the dealership processes to engage your customers, build trust, enhance their customer's experience and build long-lasting customer…
Nathan Botelho
August 31, 2018

BG Distributor Spotlight: Walton Distributing Company, Inc.

Walton Distributing started selling TruVideo to their customers about two months ago. They are already seeing success. According to Ronnie Hengst, the President at Walton Distributing Company, they have approximately 10-15 stores already using TruVideo. One of their first stores who launched with TruVideo, an…
Nathan Botelho
August 22, 2018