All Posts By

mfita

Dealership Loyalty
Mobile
October 17, 2019

How Dealerships are Maximizing Mobile Technology to Increase Customer Loyalty

You can’t keep your auto dealership running without revenue, and you can’t generate revenue if you don’t have customers. In order to have customers, you need to reach out to them in all the right ways – and in today’s world, that means via the…
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car video tour
Service
October 7, 2019

5 Tips for Providing a Visual Tour of an Automobile via Video

Not very long ago, the only way a consumer could see a vehicle he or she was thinking about purchasing was by visiting the dealership and talking with a salesperson who could answer questions face-to-face. Now, thanks to the internet and innovations like TruVideo, video…
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used car industry
Trends
September 30, 2019

Breaking the Stigma: Building a Reputation of Trust in the Used Car Industry

The used car industry across the United States is thriving. In 2018 alone, more than 40 million used cars were sold across the country compared to just over 17 million new cars. Unfortunately, the “used car salesman” stigma still exists, but there are a few…
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Communicating via Text Message
Texting
September 24, 2019

Worried about Miscommunication? Try Communicating via Text Message Instead

The car sales and repair industry is one that is known for its frequent miscommunications and misunderstandings. “I was told this car would get X miles to the gallon,” or, “This repair was only supposed to cost $50, so why is it triple now?” are…
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5-repairs
Service
September 23, 2019

A Guide to Explaining 5 of the Most Common Auto Repairs to Your Customers

By now, you’ve probably already been convinced that utilizing video through the TruVideo platform is a great way to help your customers better understand the repairs they need, and you’re aware that video communication benefits both you and the customer. Even with video, you will…
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Auto Industry Trust
Mobile
September 20, 2019

Seeing is Believing: Building Consumers’ Trust in the Auto Industry

From automobile manufacturers to dealers and even service providers, trust is sorely lacking across the automobile industry. Fortunately, the rise of social media has helped consumers realize that they deserve transparency when it comes to the products and services they buy. These days, seeing truly…
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Retaining-Service-Customers
Service
August 28, 2019

5 Tips for Retaining Service Customers with Technology

Customer retention in the auto service industry can be tricky, especially since the industry is so very competitive. However, various types of technology have been shown to help increase customer retention while boosting service departments’ ROIs and revenue at the same time. Here are some…
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customer-support-dealer
Service
August 21, 2019

Different Ways to Use Video in Order to Improve Customer Service at Your Dealership

In competitive industries like automotive sales and service, the level of customer service you provide is often the key indicator of your reputation and success. Though there are several things you can do to enhance customer service, such as offering refreshments in the waiting area…
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increase roi
Sales
August 17, 2019

Innovative Methods for Increasing ROI That Will Work for Any Car Dealership

Increasing your car dealership’s ROI doesn’t have to be difficult. In fact, there are a few different tactics you can use that will work for any dealership, regardless of its size or location. All you have to do is pay attention to innovative technology designed…
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ai auto dealership
Trends
August 12, 2019

How AI is Entering the Car Dealership Vertical to Help Dealer Efficiency

Artificial intelligence has spent a lot of time in the news as of late. From cars that drive themselves along predetermined routes to personal assistants like Alexa, AI plays a role in so many of our lives – and it can help boost your dealership’s…
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