Category

Trends

ServiceTrendsVideo
November 29, 2018

Hope is not a plan! Video guarantees growth in 2019

We are in the heart of budget planning season and owners and managers are asking the Service Manager how much they will grow their business in 2019. Or maybe they are setting a target of 10% or 12% or 15% growth for the service department.…
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SalesServiceTextingTrends
November 21, 2018

November Tips and Trends

New TruVideo Video's Available Take a look at some of our promotional videos as well as videos recorded by shop technicians for customers. Here you’ll get the feel for YOUR customer’s experience with TruVideo and your commitment to transparency and excellence. View our Co-Founder, Joe…
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Trends
October 18, 2018

Getting Everyone on the TruVideo Bandwagon

Not everyone likes change. Some people adapt very well while others resist change, fear change and others will get defensive (the whole “why me” scenario). We know from experience, dealers and shops that embrace TruVideo have more success. So how do you get your staff…
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Trends
October 2, 2018

October Tips and Trends

Video Marketing in 2018 Continues to Explode as Way to Reach Customers What does this have to do with Video Marketing for Business? Everything. Video is the most ubiquitous marketing tool. Hate it. Love it. It doesn’t matter. No matter how many times, you wish…
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Texting is the New Norm
MobileTextingTrends
December 23, 2016

Texting is the New Norm

To fully serve their customer, auto dealers need to communicate over the customer's preferred channel. If a customer is in a meeting and can’t pick up the phone to talk right now, why can’t they send a text message to their dealership? Not only should…
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Why Take Videos?
MobileSalesTrendsVideo
September 2, 2015

Why Take Videos?

Video is becoming the major channel to target customers throughout every industry, why would the auto industry be any different? Actually, with purchasing a vehicle being such a big financial decision, video is even MORE important than in regular commerce. When a dealership uses video,…
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Mobile is Where your Customers Are
MobileSalesTrends
March 4, 2015

Mobile is Where your Customers Are

If 91% of American adults own a cell phone and 81% of them send/receive texts and 60% go online from their phones, don't you think you should be where your customers are? Having a mobile strategy for sales, service and overall customer communication is critical…
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